Website design statistics

Top Website and Web Design statistics for 2024

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In the past few years, we've seen a ton of changes in the world of web design. Responsive web design became a hot topic, smartphones grew as a tool, and social media took off like rocket fuel.

With so many changes happening at such a fast pace, it's hard to keep up. At least, if you're trying to do it all on your own. The one thing that remains constant is change.

The only difference between the future and the present is the fact that what was state-of-the-art yesterday may soon be ancient history.

With all the different web design and website statistics available, it can be very difficult to see important insights.

  • According to Top Design Firms, 42% of consumers say they’ll leave a website that is poorly designed.
  • About 60% of Internet users use their mobile phones to go online.
  • About 59% of the world’s population is online according to a report by DataReportal.
  • A Bright Local study suggests that 73% of consumers trust the information on a business’s website over other sources.
  • According to WebFX, 61% of internet users have a higher opinion of companies with mobile-friendly website design.

WordPress Website Statistics

WordPress has come a long way since it was first launched in 2003. It is the most popular content management system now powers 43.3% of all websites on the internet. The WordPress platform is an open-source project to which anyone can contribute.

Its development is overseen by The WordPress Foundation. The aim of this guide is to give you a comprehensive overview of WordPress statistics — from its humble beginnings to the modern day.

  • WordPress accounts for 65.2% of all websites using a CMS.
  • About 36% of the top 1 million website in the world are built with WordPress.
  • A little over 20% of WordPress websites have WooCommerce installed, making it the most commonly used plugin.
  • WordPress has a 60.8% market share in the CMS market.
  • WordPress powers 14.7% of the world’s top websites.
  • 500+ sites are built each day using WordPress while only 60, 80 per day on platforms like Shopify and Squarespace.
  • The WordPress Plugin Directory features 55,000+ plugins.
  • WooCommerce powers 22% of the top 1 million eCommerce sites in the world.

Mobile Web Design Statistics

With more and more mobile users browsing the web, it’s a priority for many businesses to have a mobile-friendly website. This should be your number one priority in 2022.

Smartphones have more than 50 percent market share, even though the tablet craze is leaving most businesses behind. With this in mind, it's important to prioritize responsive design this year, but not focus solely on the mobile experience either. The truth is that you need to start with a good web design and then make it responsive.

  • According to Good Firms, about 88.5% of web designers believe that the top reason for visitors to leave a website is because it’s slow to load.
  • About 73% believe the top reason to be a non-responsive website, 61% believe its badly designed navigation, and 38% believe it’s because of an outdated design.
  • Top design firms say, 42% of customers will leave a website because of poorly designed functions.
  • According to eMarketer, 88% of the time people spend on smartphones is within mobile apps.

Customer Loyalty Statistics

Interestingly, more than a third of consumers (37%) think the customer service they receive is worse now than in previous years. But that same percentage of customers (37%) believes customer service has gotten better in the digital age.

A survey of designers found that only 8% are confident in their abilities to increase customer loyalty. While web designers aren’t responsible for designing customer service policies within companies, they can help improve how customer service is handled through the features on the website.

  • Accenture has found that 80% of brands believe they provide a superior customer experience while only 8% of customers agree.
  • About 48% of shoppers have replaced products they typically buy from physical stores with online alternatives.
  • 68% of consumers say it’s more difficult for brands to hold onto their loyalty than ever before.

If you’re a web designer, then you know how important it has become to create a user experience that is both engaging and easy to follow.

While creating a delightful user experience is key to the website design process. There is another crucial piece of information that needs to be collected and assessed to maximize customer loyalty. And that’s the perception of customer service on the company website.

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Nonofo Joel
Nonofo Joel

Nonofo Joel is the CEO of The Brand Shop, leading with innovative branding strategies and a passion for growth. A passionate volunteer on the Lehikeng Board, he's committed to advancing human capital development across Africa.